Project updates
Project updates
Waag Society
Project updates
Project updates
Waag Society
“Raising awareness about where our food comes from and how it has been produced gives people the knowledge to make their own, informed choices. Already since starting this project I’m buying more organic produce, although it's more expensive, because I think: what choice should I make? And this is the case for our visitors too. If they think about orange juice, for example: where do the oranges come from? How did they transport them? Have they been treated with pesticides? I don't think you can change people's behaviour, you can make them understand what they are eating and they change their own behaviour. That's the only way it will last, I think.”